George is a physicist-turned-entrepreneur who co-founded Alert Labs after a two-decade career in product management at Christie Digital Systems. Educated at the University of Waterloo and Wilfrid Laurier University, he is described as technology-focused and business-minded, with a passion for commercializing innovative products that solve real-world problems.
He is passionate about leveraging technology for environmental benefit, specifically in reducing water and energy waste. His focus extends to the broader implications of technology, showing a keen interest in the ethical responsibilities associated with the rollout of artificial intelligence. People who have worked with him praise the positive and fun company culture he builds.
As CEO of Alert Labs, he led the company to help save over 30 billion litres of water, earning Canadas Clean50 Award in 2019 for sustainability.
Read the full overview →They focus on objectivity in a pitch and pay little attention to bells and whistles. They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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