Gerardo Garcia Piza

Questioner
DISC Type : c

Director de Marketing Digital at Elektra

Benito Juárez, Mexico City, Mexico

Overview

Gerardo has no verified overview

Personality Overview

Not Easily Convinced

Value Seeker

Price-Sensitive

They are more likely than others to negotiate on pricing and terms.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation.

Topics They Care About

Gerardo has no verified topics they care about

Media Appearances

Gerardo has no verified media appearances

Work History

10-2025
Director de Marketing Digital at Elektra
9-2020
Sr Digital Marketing Manager at Elektra
4-2017 - 3-2020
Marketing Manager at Citibanamex
6-2016 - 3-2017
Trade Marketing Manager at Monte Líbano
5-2012 - 10-2015
Supervisor de Mercadotecnia de Servicios de Valor Agregado at Telcel - Radiomóvil Dipsa SA de CV

Education

2004 - 2009
Licenciatura from Universidad Anáhuac Mexico Sur
3-2022 - 11-2022
Diploma of Education from Tecnológico de Monterrey

More Information

Social Presence :

Prographics :

Exp : 16 Location : Benito Juárez, Mexico City, Mexico Job Level : Mid-senior Designation : Director de Marketing Digital at Elektra
URL has been copied!

Insights For Selling To Gerardo

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gerardo is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Gerardo

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Gerardo move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Gerardo take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Gerardo

Personality Compatibility


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