Gerry McArdle

Critic
DISC Type : C

Head of Data & AI Architecture at M&G plc

United Kingdom

Overview

Gerry has no verified overview

Personality Overview

Negotiator

Critic

Objective Thinker

They don’t appreciate bells and whistles unless backed by data.  They like to do things independently and don’t look for support from others. They are quite likely to negotiate on pricing or other key terms.

Topics They Care About

Gerry has no verified topics they care about

Media Appearances

Gerry has no verified media appearances

Work History

10-2023 - 12-2025
Head of Data & AI Architecture at M&G plc
9-1998 - 12-2023
Senior Data Architect at M&G plc
1-2011 - 12-2023
Data Architect at Prudential Assurance
12-2023
Senior Analyst Programmer at Prudential Assurance
9-1998 - 9-1998
Senior Analyst / Data Architect at Prudential Assurance

Education

1990 - 1998
Master of Science (MSc) from University of Glasgow
1984 - 1990
Education details unavailable from Turnbull High School

More Information

Social Presence :

Prographics :

Exp : 27 Location : United Kingdom Job Level : Mid-senior Designation : Head of Data & AI Architecture at M&G plc
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Insights For Selling To Gerry

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Don’t try too hard to build a relationship with them
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Gerry is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Gerry

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Gerry move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Gerry take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Gerry

Personality Compatibility


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