Goodies Narayanan in

Goodies Narayanan

Activist · DISC type Cd
Director Marketing- CMO India at Bacardi
📍 Bengaluru, Karnataka, India

Goodies Narayanan is the CMO of Bacardi India, with over 18 years of experience scaling global brands in Consumer Tech and FMCG. An expert in brand building, growth strategy, and data-driven marketing, she has held leadership roles at Coursera, Disney+ Hotstar, GSK, and P&G, managing large-scale campaigns across APAC, EMEA, and LATAM.

She is passionate about womens empowerment and has led initiatives to support women, including creating a product with an all-women team to solve challenges for the "sisterhood". People who have worked with her describe her as a collaborative, professional, and intelligent team player with strong strategic thinking and entrepreneurial spirit.

Unique fact: She was part of the leadership team that scaled the Disney+ Hotstar platform to over 300 million users in India.

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Experience
15 Years
Current Role
Director Marketing- CMO India
Job Level
Leadership
Location
Bengaluru, Karnataka, India
Personality Overview

How Goodies shows up

Logical And Quick
Value Conscious
Observative

They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople. They don’t always try to control the conversation but neither do they like yielding it fully.

Priorities

Topics Goodies cares about

AI in Marketing
Frequently discusses demystifying AI for marketers, leveraging it for personalization, and believes a solo founder can build a major brand using AI tools.
Global Brand Building
Has extensive experience scaling iconic brands like Bacardi, Panadol, and Coursera across diverse international markets including APAC, EMEA, and LATAM.
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Career

Work history

11-2025
Director Marketing- CMO India
Bacardi
7-2023 - 1-2025
Vice President / Head International Marketing, Revenue, Growth
Coursera
1-2022 - 9-2023
APAC CMO
Coursera
6-2019 - 12-2021
Vice President Marketing
Hotstar
6-2017 - 6-2019
Global Marketing Lead, Panadol
GSK
In the press

Media appearances

Goodies Narayanan joins Bacardi India as Director Marketing CMO India. Featured in Exchange4media
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Bacardi's CMO India, Goodies Narayanan, Shares Insights. Featured in Instagram
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Education
2007 - 2008
Master of Business Administration (MBA)
Vlerick Business School
Bachelor of Commerce (B.Com.) Honors
Delhi University
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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