Goral Ajmera
Observer · DISC type ciGoral Ajmera is an award-winning advertising creative with over 20 years of experience and a Diploma in Applied Art. As the Founder and Creative Director of Brave, she specializes in creating integrated campaigns where pop-culture, storytelling, technology, and design intersect. Her work has earned numerous accolades, including multiple Cannes Lions.
Outside of her extensive agency career, Goral is a vocal proponent for fostering courage and resilience. She is passionate about mentoring the next generation to prioritize bravery over the pursuit of perfection, a philosophy that appears to guide both her professional and personal life.
Her iconic ‘Positive & Negative’ campaign for Duracell won Gold Lions at Cannes for two consecutive years.
Read the full overview →How Goral shows up
They are generally good communicators and can be hard to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They ask a lot of questions and rely heavily on information and collaterals.
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Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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