Helen Goodchild in

Helen Goodchild

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Commercial Transformation and Capability Director at Carlsberg Britvic
📍 Reading, England, United Kingdom

Helen is a director specializing in business operations, strategy, and transformation with extensive experience in the FMCG sector at companies like Carlsberg Britvic and Mars. She focuses on leading commercial strategy and S&OP to drive growth. Helen holds a postgraduate diploma from The Chartered Institute of Marketing.

She is a passionate advocate for gender equality, celebrating female role models and taking action to empower women in her industry. Helen values collaboration and enjoys exchanging insights on the latest industry trends with other leaders. She also holds a certification in inclusive leadership.

After 3.5 successful years leading two different teams and delivering great results, her chapter at Carlsberg Britvic is coming to a close.

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Experience
24 Years
Current Role
Commercial Transformation and Capability Director
Job Level
Mid-senior
Location
Reading, England, United Kingdom
Personality Overview

How Helen shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Helen cares about

Commercial Transformation
Her most recent role focused on leading a 5-year commercial transformation strategy, and she recently attended an industry event discussing the latest solutions.
Leadership & Development
Emphasizes her privilege in leading "fantastic teams" and developing others. Her certification in inclusive leadership reinforces this focus.
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Career

Work history

3-2025
Commercial Transformation and Capability Director
Carlsberg Britvic
11-2022 - 3-2025
Business Operations Director
Carlsberg Britvic
12-2020 - 11-2022
Demand Planning Operations Director
Mars
8-2019 - 12-2020
Head of Demand Planning
Mars
8-2017 - 8-2019
Account Director
Mars
In the press

Media appearances

Carlsberg Britvic Celebrates Its Official Launch And Confirms Management Team. Featured in Kamcity
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Education
Bachelor’s Degree
Birmingham City University
Post graduate diploma
CIM | The Chartered Institute of Marketing
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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