Henrik Faurskov Rasmussen

Initiator
DISC Type : Di

IBM Marketing Operations Manager - EMEA at IBM

Copenhagen Metropolitan Area, Denmark

Overview

Henrik is an experienced EMEA Marketing Operations Manager at IBM with a proven record of driving operational excellence across international markets. He is a certified people leader, passionate about process optimization, leading transformation initiatives, and enabling efficiency at scale through data-driven strategies.

Outside of his corporate role, Henrik shows an appreciation for culture and history. He has a stated interest in the work of organizations dedicated to preserving historical sites and heritage for future generations, indicating a value placed on legacy and conservation.

Unique fact: Henrik proactively educates himself on future technologies, having earned badges in Quantum Computing and Watson AI.

Personality Overview

Conviction Driven

Risk-Accepting

Friendly Challenger

They respond well to objective pitches but also attach some value to relationships.  They measure a product on its merit but can be influenced by strong testimonials. They usually prefer to drive the conversation.

Topics They Care About

Process Optimization
He is passionate about streamlining workflows and enhancing productivity, a core focus of his role leading marketing operations at IBM.
Leading Transformation
He has a long track record of driving significant change management, business transformation, and offshoring projects across diverse European markets for IBM.
Future Technologies
Actively learns about emerging fields like Quantum Computing and Watson AI to stay ahead of technological shifts and their impact on business.

Media Appearances

Henrik has no verified media appearances

Work History

4-2025
IBM Marketing Operations Manager - EMEA at IBM
5-2024 - 6-2025
NCEE & DACH Marketing Operations Manager at IBM
1-2023 - 5-2024
NCEE & SPGI Marketing Operations Manager at IBM
2-2022 - 1-2023
Northern Europe & CEE Marketing Operations Manager (Nordic, Benelux, Central & Eastern Europe) at IBM
9-2021 - 2-2022
CEE & Nordic Marketing Operations Manager at IBM

Education

Henrik has no verified education history

More Information

Social Presence :

Prographics :

Exp : 26 Location : Copenhagen Metropolitan Area, Denmark Job Level : Middle Designation : IBM Marketing Operations Manager - EMEA at IBM
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Insights For Selling To Henrik Faurskov

During A Call Or A Meeting

DO's

  • Refer to testimonials from well known people to highlight the value of your product
  • Get them to a point where they are ready to bat for your product internally
  • Focus on the big picture and the strategic value of your product

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don't be unorganized, be prepared for the pitch
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Henrik Faurskov is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Henrik Faurskov

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Henrik Faurskov move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Henrik Faurskov take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Henrik Faurskov

Personality Compatibility


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