James Coburn

Examiner
DISC Type : cs

Senior Account Executive, Nonprofits at Salesforce

New York City Metropolitan Area, United States

Overview

James is a Senior Account Executive at Salesforce, specializing in technology strategy for the nonprofit sector. With extensive experience from his time at Blackbaud and a Raisers Edge certification, he is an expert in nonprofit solutions. Colleagues describe him as smart, creative, and a talented leader.

Beyond his work in tech, James is passionate about music and is the co-founder of Rose Ganache Productions, an independent music production company. He holds a Bachelor of Arts from the College of Charleston.

He has a distinct entrepreneurial and creative side, having co-founded his own music production company.

Personality Overview

Late Adopter

Process Oriented

Unexpressive

They do not like taking risks at all and go for proven options in the end.  Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time.

Topics They Care About

Nonprofit Technology
His entire career, including roles at Salesforce and Blackbaud, has been dedicated to helping nonprofit organizations leverage technology for growth and efficiency.
AI in Fundraising
He actively shares content and hosts events focused on preparing nonprofits for AI, addressing changes in funding, and using data strategies to scale their impact.
Music Production
As the co-founder of Rose Ganache Productions, an independent music production company, he has a deep-seated interest in music and the creative arts.

Media Appearances

James has no verified media appearances

Work History

2-2026
Senior Account Executive, Nonprofits at Salesforce
9-2023 - 2-2026
Account Executive, Nonprofits at Salesforce
12-2020
Co-Founder at Rose Ganache Productions
3-2019 - 8-2020
Senior Account Executive - K12 Nonprofit Solutions at Blackbaud
10-2015 - 3-2019
Account Executive - Higher Education Nonprofit Solutions at Blackbaud

Education

2002 - 2006
B.A from College of Charleston
1999 - 2002
High School from Brooks School

More Information

Social Presence :

Prographics :

Exp : 18 Location : New York City Metropolitan Area, United States Job Level : N/A Designation : Senior Account Executive, Nonprofits at Salesforce
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Insights For Selling To James

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Ask them which other stakeholders would be important for this purchase decision

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with James is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from James

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will James move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can James take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And James

Personality Compatibility


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