Jed Aylmer

Initiator
DISC Type : Di

VP, Product Communication Strategy at Dynatrace

Geneva, Geneva, Switzerland

Overview

Jed is the VP of Product Communication Strategy at Dynatrace, leveraging his industrial design background to create compelling narratives for complex software. A graduate of the University of Johannesburg, he excels at integrating design, business, and operations to drive innovation and explain product value to customers.

Originally from a creative family, Jed is passionate about how design and innovation impact real-world efficiency. This is reflected in his fascination with the evolution of Formula 1 pit stops, where years of refinement have led to incredible performance gains, a principle he applies to his work.

Unique fact: As a university student, Jed designed the award-winning "Symba" pediatric hospital bed for the Nelson Mandela Childrens Hospital.

Personality Overview

Conviction Driven

Confident

Risk-Accepting

They respond well to objective pitches but also attach some value to relationships.  They don’t mind taking a stand if they believe in something. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Product Storytelling
His core role involves creating visual narratives and communication strategies to explain complex SaaS products and drive customer value understanding.
Human-Centered Design
His background is in industrial design, with a focus on creating products that improve user experience, exemplified by his pediatric hospital bed project.
Medical Device Innovation
He designed and developed a novel pediatric hospital bed, demonstrating a deep interest in applying innovative design to solve challenges in healthcare.

Media Appearances

Jed has no verified media appearances

Work History

6-2024
VP, Product Communication Strategy at Dynatrace
11-2023 - 5-2024
Senior Principal, Product Communication Strategy at Dynatrace
1-2022 - 11-2023
Product Communication Strategist at Dynatrace
1-2015 - 12-2022
Industrial Designer at Freelance
8-2020 - 5-2021
Director Of Operations at Phoenix Neomed

Education

2013 - 2013
Bachelor of Technology (BTech) - Industrial Design from University of Johannesburg
2010 - 2013
National Diploma from University of Johannesburg

More Information

Social Presence :

Prographics :

Exp : 10 Location : Geneva, Geneva, Switzerland Job Level : Senior Designation : VP, Product Communication Strategy at Dynatrace
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Insights For Selling To Jed

During A Call Or A Meeting

DO's

  • Clearly address the competitive aspects
  • Focus on the big picture and the strategic value of your product
  • Keep your pitch focused on the impact but insert some anecdotes into it

DONT's

  • Don’t keep repeating the same information, it could make them impatient
  • Don’t be very informal even if they are being so themselves
  • Don't be unorganized, be prepared for the pitch

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jed is

  • Product value plays a big role, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Jed

  • If they do not firmly believe in you, they will refuse without hesitation.

Insights For Deal Planning

    How fast (or slow) will Jed move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Jed take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Jed

Personality Compatibility


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