Jesper Hollstrand

Questioner
DISC Type : c

Chief Marketing Officer at KFC

Greater Stockholm Metropolitan Area, Sweden

Overview

Jesper has no verified overview

Personality Overview

Systematic

Price-Sensitive

Value Seeker

They prefer to do thorough analysis of any situation.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Jesper has no verified topics they care about

Media Appearances

Jesper has no verified media appearances

Work History

1-2015
Chief Marketing Officer at KFC
1-2015
Chief Marketing Officer at Nordic Service Partners
1-2012 - 12-2014
Manager Marketing at Nordic Service Partners
10-2008 - 12-2011
Marketing Controller / Analyst at Nordic Service Partners
2-1999 - 2-2008
Projektledare IT-avdelningen at McDonald's Corporation

Education

2014 - 2015
IHM Strategic Brand Management from IHM Business School
2011 - 2012
IHM Operativ marknadsföring from IHM Business School

More Information

Social Presence :

Prographics :

Exp : 28 Location : Greater Stockholm Metropolitan Area, Sweden Job Level : Leadership Designation : Chief Marketing Officer at KFC
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Insights For Selling To Jesper

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product

DONT's

  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jesper is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Jesper

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jesper move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Jesper take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Jesper

Personality Compatibility


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