Jessica Boonin

Cheerleader
DISC Type : Is

Sr. Manager, Digital Enablement at Keenova

Philadelphia, Pennsylvania, United States

Overview

Jessica is a Sr. Manager of Digital Enablement specializing in omnichannel operations for the pharmaceutical sector. A Penn State University graduate, she has a proven track record of managing digital campaigns and strategies for major companies like Endo and Teva. People often call her dedicated, reliable, and meticulous.

Describing herself as a “cool and collected project juggler, ” Jessica thrives on accountability and positivity. She is a skilled communicator who effectively bridges the gap between technical developers and marketing professionals, navigating complex project requirements with ease.

She has a unique ability to act as a “navigator of gray area, ” skillfully managing projects with ambiguous elements.

Personality Overview

Cheerful

Vocal & Expressive

Listener

Win-win scenarios can appeal strongly to them.  They are more likely to go for proven solutions. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.

Topics They Care About

Omnichannel Strategy
Her experience involves project managing the planning, development, and execution of omnichannel strategies, including email journeys, websites, and social media lead generation.
Pharmaceutical Marketing
Her career has been centered in the pharma industry, providing tactical support and managing marketing projects for launching brands and established franchises.
Digital Project Management
She has extensive experience managing the design, development, and execution of multi-channel digital projects, including websites, email campaigns, and Veeva CRM assets.

Media Appearances

Jessica has no verified media appearances

Work History

11-2025
Sr. Manager, Digital Enablement at Keenova
3-2023
Sr. Manager, Digital Enablement at Endo International plc
11-2021 - 3-2023
Digital Enablement Manager at Endo International plc
3-2020 - 11-2021
Marketing Manager, Aesthetics at Endo International plc
10-2019 - 2-2020
Sr. Manager, Project Management at Teva Pharmaceuticals

Education

Bachelor of Science - BS from Penn State University

More Information

Social Presence :

Prographics :

Exp : 14 Location : Philadelphia, Pennsylvania, United States Job Level : Middle Designation : Sr. Manager, Digital Enablement at Keenova
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Insights For Selling To Jessica

During A Call Or A Meeting

DO's

  • When asking them questions, sound relatable and informal
  • Be visibly appreciative of their actions during your interactions
  • Show them how they look good by making this decision

DONT's

  • Don’t push them to make decisions very fast, let them take their time
  • Don’t ask too many questions that sound too dry and objective
  • Avoid unnecessary confrontation if it arises incidentally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jessica is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Jessica

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Jessica move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Jessica take some risk or not?

  • They are unlikely to take many risks.

You And Jessica

Personality Compatibility


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