Jessie Kimsey in

Jessie Kimsey

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Associate Director, Vendor Strategy & Category Innovation at Misfits Market
📍 Columbia, South Carolina Metropolitan Area, United States

Jessie Kimsey is a retail leader at Misfits Market, focused on scaling mission-driven brands through strategic vendor partnerships and category innovation. Her colleagues describe her as proactive, passionate, and data-savvy. She is a graduate of the University of North Carolina at Charlotte with a degree in Business Administration.

As a self-proclaimed "Snack Enthusiast, " Jessie has a strong passion for the food industry. Her entrepreneurial spirit is evident from founding her own consulting firm, Cardinal Sourcing, and her experience as an Airbnb Superhost suggests a personal interest in hospitality and creating positive experiences for others.

She was recently selected as a "Fancy Food Rising Star" by the Specialty Food Association.

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Experience
4 Years
Current Role
Associate Director, Vendor Strategy & Category Innovation
Job Level
Mid-senior
Location
Columbia, South Carolina Metropolitan Area, United States
Personality Overview

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Decision Approach
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Priorities

Topics Jessie cares about

Emerging CPG Brands
Her role involves driving growth through emerging brand partnerships and she recently helped brands impacted by retailer closures.
Sustainable Food Systems
She works at Misfits Market, focusing on building a more sustainable and accessible food system for customers who value transparency and quality.
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Career

Work history

12-2025
Associate Director, Vendor Strategy & Category Innovation
Misfits Market
3-2025 - 12-2025
Senior Manager, Vendor Strategy & Category Innovation
Misfits Market
1-2023 - 3-2025
Senior Category Manager
Misfits Market
7-2022
Superhost
Airbnb
9-2021
President
Cardinal Sourcing LLC
In the press

Media appearances

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Education
Bachelor of Science in Business Administration (BSBA)
University of North Carolina at Charlotte
Bachelor of Science in Business Administration (BSBA)
University of North Carolina at Charlotte
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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