Jillian Vernic

Evaluator
DISC Type : dsc

Director, Brand and CMO Communications at RBC

Greater Toronto Area, Canada

Overview

Jillian has no verified overview

Personality Overview

Hard To Convince

Thorough Evaluator

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Jillian has no verified topics they care about

Media Appearances

Jillian has no verified media appearances

Work History

10-2025
Director, Brand and CMO Communications at RBC
3-2023 - 10-2025
Director, Corporate Communications, Technology & Operations at RBC
4-2021 - 3-2023
Senior Manager, Corporate Communications, Wealth Management, Insurance and I&TS at RBC
7-2012 - 9-2012
Communications Intern at MLSE (Maple Leaf Sports & Entertainment Partnership)

Education

2007 - 2011
Bachelor of Arts from Wilfrid Laurier University
2011 - 2012
Public Relations Graduate Certificate from Humber College

More Information

Social Presence :

Prographics :

Exp : 5 Location : Greater Toronto Area, Canada Job Level : Leadership Designation : Director, Brand and CMO Communications at RBC
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Insights For Selling To Jillian

During A Call Or A Meeting

DO's

  • Showcase how you can impact results but also make sure that you share detailed information too
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jillian is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Jillian

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Jillian move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Jillian take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Jillian

Personality Compatibility


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