Joanna Patterson

Questioner
DISC Type : c

ESOL Teacher at British Council

Edinburgh, Scotland, United Kingdom

Overview

Joanna Patterson is a community-based ESOL Lecturer at Edinburgh College, dedicated to providing accessible and inclusive learning opportunities. An experienced educator who has worked with various councils and charities, she is also a qualified Scottish Qualifications Authority Internal Verifier and holds a BA in Literacies.

Deeply committed to social justice, Joanna actively advocates for her students, particularly asylum seekers, and isnt afraid to voice her support for global human rights causes. She values compassion and enjoys learning from practitioners in different fields to foster a connected and supportive community.

She recently co-signed an open letter from the ELT (English Language Teaching) community advocating for social justice and human rights in Palestine.

Personality Overview

Value Seeker

Price-Sensitive

Cautious & Analytical

It is quite likely of them to ask for pricing or other concessions.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Refugee & Asylum Seeker Support
Her posts show she works directly with and advocates for asylum seeker students, expressing concern over their relocation and lack of support networks.
Social Justice Advocacy
Publicly signed an open letter from the education community in solidarity with Palestine, linking her profession to broader principles of equity and human rights.
Inclusive Learning
Serves as her department's inclusion representative and writes about the importance of creating tailored support plans for learners with needs like dyslexia.

Media Appearances

Joanna has no verified media appearances

Work History

11-2023 - 1-2024
ESOL Teacher at British Council
1-2020
Community-based ESOL Lecturer at Edinburgh College
9-2019 - 1-2021
Community-based ESOL tutor at The City of Edinburgh Council
8-2018 - 5-2019
Learning Manager at Crisis
1-2018 - 7-2018
Community-based ESOL (English for Speakers of Other Languages) Lecturer at Edinburgh College

Education

2006 - 2008
BA Literacies from University of Dundee
1993 - 1996
BA (Hons) Social Science from University of the West of England

More Information

Social Presence :

Prographics :

Exp : 16 Location : Edinburgh, Scotland, United Kingdom Job Level : N/A Designation : ESOL Teacher at British Council
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Insights For Selling To Joanna

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Joanna is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Joanna

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Joanna move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Joanna take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Joanna

Personality Compatibility


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