Johannes Reiter

Questioner
DISC Type : c

Director, Bioinformatics at Natera

Los Altos, California, United States

Overview

Johannes Reiter is the Director of Bioinformatics at Natera, where he leads computational research for molecular residual disease and early cancer detection. He previously led the Translational Cancer Evolution Laboratory as a professor at Stanford University, focusing on computational methods to improve tumor detection and treatment.

He has worked on circulating tumor DNA (ctDNA) detection for over a decade and designed one of the first mathematical models of ctDNA shedding. He also declined an American Cancer Society Research Scholar award to move from academia to industry.

Personality Overview

Price-Sensitive

Cautious & Analytical

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Early Cancer Detection
He leads Natera's early cancer detection programs and his academic research focused on improving detection methods. He frequently posts about advancements in this area.
Computational Biology
His entire career is built on developing computational methods and mathematical models to understand cancer evolution and improve diagnostics, a focus from his PhD to his director role.
Circulating Tumor DNA
A long-standing expert in the field, he has worked on ctDNA for over a decade and co-authored a foundational paper on mathematically modeling its shedding patterns.

Media Appearances

Johannes has no verified media appearances

Work History

8-2021
Director, Bioinformatics at Natera
8-2021 - 8-2022
Assistant Professor on Leave of Absence at Stanford University
7-2019 - 8-2021
Tenure-track Assistant Professor at Stanford University
6-2017 - 6-2019
Instructor at Stanford University
5-2015 - 5-2017
Postdoctoral Research Fellow at Harvard University

Education

2010 - 2015
Doctor of Philosophy (Ph.D.) from Institute of Science and Technology Austria
2006 - 2009
Bachelor of Science (BSc) from Technische Universität Wien

More Information

Social Presence :

Prographics :

Exp : 12 Location : Los Altos, California, United States Job Level : Mid-senior Designation : Director, Bioinformatics at Natera
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Insights For Selling To Johannes

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Johannes is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Johannes

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Johannes move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Johannes take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Johannes

Personality Compatibility


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