John Bailey

Sharpshooter
DISC Type : CD

COO | Program Director | Operational Excellence & Transformation Lead at Primer

Brussels, Brussels Region, Belgium

Overview

John is a seasoned COO and Program Director with over 26 years of experience driving transformation in deep-tech and SaaS companies. Specializing in operational excellence in regulated sectors like MedTech and Robotics, he has a history of delivering significant commercial results. He attended an entrepreneurial development program at MIT Sloan.

Outside his executive roles, he serves as a business angel, mentor, and advisory board member for start-ups in the Health, MedTech, and Mobility sectors. He is passionate about fostering entrepreneurial growth through servant leadership. His background includes service in US Army Military Intelligence.

He combines a background in US Army Military Intelligence with a C-suite career leading high-impact transformation projects.

Personality Overview

ROI Driven

Precise But Practical

Fast But Analytical

They respond better to strong and respectful interactions.  They do not care very much about building rapport or relationships. They like to stay in control of the negotiation or defining of the terms.

Topics They Care About

Deep-Tech Transformation
Specializes in boosting performance and executing change within complex, regulated deep-tech and SaaS companies, including the MedTech and Robotics sectors.
Servant Leadership
Emphasizes a hands-on, coaching, and mentoring approach to leadership, focused on empowering teams and fostering good governance in growing companies.
Operational Excellence
Focuses on redesigning processes and implementing organizational solutions to boost performance and deliver nine-figure commercial results.

Media Appearances

John has no verified media appearances

Work History

8-1997
COO | Program Director | Operational Excellence & Transformation Lead at Primer
1-2013
Advisory Board | Mentor | NED | Business Angel at Business Angel
Market Research Analyst at Research International
Military Intelligence at US Army

Education

2008 - 2008
Entrepreneurial Development Programme from MIT Sloan School of Management
2013 - 2013
Management Buy-in / Buy-Out Programme from Vlerick Business School

More Information

Social Presence :

Prographics :

Exp : 28 Location : Brussels, Brussels Region, Belgium Job Level : Leadership Designation : COO | Program Director | Operational Excellence & Transformation Lead at Primer
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Insights For Selling To John

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Make sure that you circle back fast on any action items, it wins their trust
  • Speak about competitive differentiation that your product offers

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Don’t be in a rush to invite them for a social meet and greet
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with John is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from John

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will John move?

  • If convinced, they can reach decisions quite fast.
  • Can John take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And John

Personality Compatibility


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