Jola Burnett

Critic
DISC Type : C

Founding Member at Blend

White Plains, New York, United States

Overview

Jola Burnett is the SVP, Client Officer at Ipsos, where she leverages her expertise in consumer behavior and disruptive trends to guide major companies. Holding an MBA from Pace University, she is a human-centered leader focused on future-focused innovation. Colleagues describe her as bright, creative, and highly dedicated to understanding client needs.

Passionate about technology and the forces shaping the future, Jola brings a global perspective to her work. She has an international background and has participated in business initiatives connecting US and Polish interests. Her work often explores how major demographic and cultural shifts impact consumer mindsets.

Unique fact: Jola is fluent in both Polish and Russian.

Personality Overview

Information Seeker

Objective Thinker

Critic

Unless the value is proven by data, they are unlikely to value fancy features.  They like to do things independently and don’t look for support from others. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Future of Marketing
Her profile describes her as a "Futurist" who is passionate about disruptive forces. She frequently presents on future trends and how brands can prepare for what's next.
Marketing to Moms
She has authored publications like "Millennial Mom Currencies" and spoken at M2Moms conferences, establishing deep expertise in marketing to this demographic.
AI in Business
She has led discussions on the responsible use of AI, its impact on jobs, and recently posted about OpenAI's influence on consumer shopping behavior.

Media Appearances

Jola has no verified media appearances

Work History

2-2025
Founding Member at Blend
5-2024
SVP | Client Officer at Ipsos North America
6-2022 - 5-2024
VP, Client Officer at Ipsos
2-2022
Member at LEAP Executive Leadership Academy
6-2021 - 6-2022
Vice President Client Success at Behaviorally

Education

2003 - 2006
MBA from Pace University - Lubin School of Business
2001 - 2003
BA; BA from The State University of New York

More Information

Social Presence :

Prographics :

Exp : 20 Location : White Plains, New York, United States Job Level : Leadership Designation : Founding Member at Blend
URL has been copied!

Insights For Selling To Jola

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Don’t try too hard to build a relationship with them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t rush them till they have clearly gotten all the necessary information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jola is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Jola

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Jola move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Jola take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Jola

Personality Compatibility


Other Blend Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.