Jonelle G.

Questioner
DISC Type : c

Marketing Director, Global Channel Marketing at McGraw Hill

New York, New York, United States

Overview

Jonelle has no verified overview

Personality Overview

Cautious & Analytical

Not Easily Convinced

Price-Sensitive

They are more likely than others to negotiate on pricing and terms.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Jonelle has no verified topics they care about

Media Appearances

Jonelle has no verified media appearances

Work History

7-2023
Marketing Director, Global Channel Marketing at McGraw Hill
9-2020 - 7-2023
Associate Marketing Director at McGraw Hill
4-2018 - 9-2020
Head of Channel Marketing at McGraw Hill
4-2016 - 4-2018
Senior Marketing Manager, Medical at McGraw Hill
6-2012 - 4-2016
Marketing Manager at McGraw Hill

Education

MA from Baruch College
BS from Brooklyn College

More Information

Social Presence :

Prographics :

Exp : 13 Location : New York, New York, United States Job Level : Mid-senior Designation : Marketing Director, Global Channel Marketing at McGraw Hill
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Insights For Selling To Jonelle

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • If you have a lower priced product compared to the competition, call out the same
  • Share as much information as possible regarding your product

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Jonelle is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Jonelle

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Jonelle move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Jonelle take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Jonelle

Personality Compatibility


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