Justin Binns

Questioner
DISC Type : c

President-The Americas Group at Sherwin-Williams

Aurora, Ohio, United States

Overview

Justin Binns serves as the President of the Global Architectural Business at Sherwin-Williams. He has dedicated his career to the company, advancing from a management trainee to his current executive position through various sales and leadership roles. He holds a degree in Criminal Justice and Corrections from the University of Wisconsin-La Crosse.

He publicly emphasizes the importance of his team, suggesting a leadership style that values collaboration and recognition. His entire career at a single company indicates a deep commitment to organizational loyalty and long-term growth.

His academic background is in Criminal Justice, an unconventional path for a senior leader in the coatings industry.

Personality Overview

Price-Sensitive

Cautious & Analytical

Value Seeker

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They are more likely than others to negotiate on pricing and terms. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Architectural Coatings
As President of the Global Architectural Business, he directly oversees the strategy, growth, and performance of this major segment for Sherwin-Williams.
Sales Leadership
His career path includes roles like District Manager and Vice President of Sales, showcasing his deep expertise in building and leading effective sales teams.
Team Recognition
He publicly posts about having the "best team in the industry, " indicating that celebrating team success and fostering a positive culture are important to him.

Media Appearances

Justin T. Binns – President, The Americas Group – Sherwin‑Williams Leadership Profile. Featured in Sherwin‑Williams Corporate (PDF)

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Sherwin‑Williams Announces Leadership Changes Effective March 20. Featured in Sherwin‑Williams Corporate Press Release

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Work History

3-2022
President-The Americas Group at Sherwin-Williams
11-2020 - 3-2022
Performance Coatings Group President at Sherwin-Williams
10-2016 - 11-2020
President and General Manager at Sherwin-Williams
7-2014 - 9-2016
Vice President Of Sales at Sherwin-Williams
2-1997 - 6-2014
District Manager at Sherwin-Williams

Education

1993 - 1998
Criminal Justice and Corrections from University of Wisconsin-La Crosse

More Information

Social Presence :

Prographics :

Exp : 28 Location : Aurora, Ohio, United States Job Level : N/A Designation : President-The Americas Group at Sherwin-Williams
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Insights For Selling To Justin

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Justin is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Justin

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Justin move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Justin take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Justin

Personality Compatibility


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