Kate I.

Questioner
DISC Type : c

Director, Integrated Strategic Planning at Celebrity Cruises

Miami, Florida, United States

Overview

Kate has no verified overview

Personality Overview

Cautious & Analytical

Value Seeker

Price-Sensitive

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Kate has no verified topics they care about

Media Appearances

Kate has no verified media appearances

Work History

10-2024
Director, Integrated Strategic Planning at Celebrity Cruises
11-2015 - 10-2024
Director, Global Brand and Product Marketing at Celebrity Cruises
2-2004 - 9-2015
Account Management & Operations at Crispin Porter + Bogusky
7-2003 - 2-2004
Account Management at Young & Rubicam

Education

Bachelor of Science - BS from Boston College Carroll School of Management
Pittsburgh from Mount Lebanon High School

More Information

Social Presence :

Prographics :

Exp : 22 Location : Miami, Florida, United States Job Level : Mid-senior Designation : Director, Integrated Strategic Planning at Celebrity Cruises
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Insights For Selling To Kate

During A Call Or A Meeting

DO's

  • Share as much information as possible regarding your product
  • Back up any claims with data and numbers
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kate is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Kate

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Kate move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Kate take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Kate

Personality Compatibility


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