Kimberly Wicklund

Observer
DISC Type : ci

Head of Product Management, Lab Products & Services Division at Sartorius

Ann Arbor, Michigan, United States

Overview

Kimberly Wicklund is the Head of Product Management for Lab Products & Services at Sartorius, where she leads a team of over forty people. With a Ph. D. in Chemical Engineering from UC Berkeley, she is recognized for being adaptable with strong communication skills, focusing on making researchers experiments easier and faster through automation and innovative bio-analytical tools.

Personality Overview

Assertive

Value Driven

Example Seeker

They are generally strong communicators and are not easy to convince.  They ask a lot of questions and rely heavily on information and collaterals. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Live-Cell Analysis
Leads product management for lab tools, including the IncuCyte live-cell analysis system, and frequently discusses its role in enabling innovative research and enhancing productivity for scientists.
AI in Research
Discusses integrating AI and machine learning into lab instruments to automate complex tasks like cell recognition, making advanced image processing more accessible to biologists.
Mentoring Colleagues
Expresses a strong commitment to mentoring and developing colleagues, stating a passion for helping others advance their skills and careers, regardless of their role.

Media Appearances

"You have to be ready for feedback as a leader" – Interview with Kimberly Wicklund (Head of Product Management, Lab Products & Services Division, Sartorius). Featured in Sartorius Newsroom Blog

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Part of the Solution: How Product Managers Help Researchers Find the Right Tools. Featured in Sartorius Newsroom Blog

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Work History

6-2022
Head of Product Management, Lab Products & Services Division at Sartorius
6-2020 - 7-2022
Head of Product Management, BioAnalytics at Sartorius
12-2015 - 6-2020
Director of Product Management at Essen BioScience
1-2014 - 12-2015
Director of Product Development, ProQuest Dialog at ProQuest
5-2013 - 1-2014
Product Development Sr. Manager, ProQuest Dialog at ProQuest

Education

1996 - 2001
Ph.D. from University of California, Berkeley
1990 - 1995
BSE from University of Michigan

More Information

Social Presence :

Prographics :

Exp : 22 Location : Ann Arbor, Michigan, United States Job Level : Mid-senior Designation : Head of Product Management, Lab Products & Services Division at Sartorius
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Insights For Selling To Kimberly

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Invite them for a social do but don’t rely solely on the relationship
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid making offhand commitments
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kimberly is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Kimberly

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Kimberly move?

  • They like to analyze well and then make their decisions.
  • Can Kimberly take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Kimberly

Personality Compatibility


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