Kris Fagan

Pioneer
DISC Type : dis

Vice President - APAC at Bloomreach

Sunshine Coast, Queensland, Australia

Overview

Kris Fagan is the Vice President for APAC at Bloomreach, leading the companys expansion in the region. With 19 years of experience in B2B sales and consulting, he is an expert in scaling tech organizations and delivering personalized e-commerce experiences for major brands across the Asia-Pacific market.

He is passionate about helping others succeed, which he demonstrates by serving as a pro-bono mentor for aspiring SaaS sales professionals at the LaunchPad Academy. He also contributes his expertise as a board member for the Customer Data Institute, furthering the data community.

Unique fact: Kris also advises Evrima Technologies, a health-tech company using predictive technology to innovate and speed up clinical trial processes.

Personality Overview

Friendly But Fast

Driven But Considerate

Decisive But Friendly

If they are convinced, they can become very strong champions for your product  They have the unique ability to win both love and respect from their team (or outsiders) They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Agentic AI in Commerce
He frequently discusses how agentic and conversational AI is becoming the "next storefront, " hosting roundtable dinners with retail leaders on its transformative impact.
APAC Market Expansion
His career focus has been on launching and scaling technology companies, including Bloomreach and mParticle, throughout the Asia-Pacific & Japan region.
B2B Sales Mentorship
Passionate about developing talent, he actively mentors the next generation of SaaS sales professionals through his pro-bono work with LaunchPad Academy.

Media Appearances

Bloomreach expands across APAC, appoints Kris Fagan to VP to spearhead growth in the region. Featured in Campaign Brief

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Exclusive Q&A: Kris Fagan, Bloomreach VP for APAC. Featured in Power Retail

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Bloomreach expands into APAC with Kris Fagan as Vice President. Featured in mi-3.com.au

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Work History

2-2025
Vice President - APAC at Bloomreach
3-2024
Mentor(Pro Bono) at LaunchPad Academy
12-2021 - 6-2023
Board Member at Customer Data Institute
8-2020 - 2-2025
Vice President - Asia Pacific & Japan at mParticle
4-2019 - 7-2020
Regional Account Director - Enterprise and Strategic - APAC at PagerDuty

Education

Kris has no verified education history

More Information

Social Presence :

Prographics :

Exp : 25 Location : Sunshine Coast, Queensland, Australia Job Level : Senior Designation : Vice President - APAC at Bloomreach
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Insights For Selling To Kris

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Showcase existing customers and use case-studies to grab their attention
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kris is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Kris

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Kris move?

  • They are generally fast movers and can take quick decisions
  • Can Kris take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Kris

Personality Compatibility


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