Kumaran C R

Critic
DISC Type : C

Managing Director, UST Aus/NZ at UST

Melbourne, Victoria, Australia

Overview

Kumaran C R is the Vice President & Managing Director for UST in Australia and New Zealand, leading regional growth through strategic acquisitions and partnerships. He is a business and technology strategist focused on delivering end-to-end digital transformation solutions for clients. He holds an MBA from the University of Technology Sydney.

Kumaran is leading a partnership with Western Sydney University to advance sustainable agri-tech solutions, aiming to enhance global food security through technology.

Personality Overview

Negotiator

Information Seeker

Precise

They are quite likely to negotiate on pricing or other key terms.  They enjoy working alone and do not rely on others very often. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Strategic Growth
He is driving UST's expansion in the Australian market through strategic acquisitions of companies like Leonardo and Strativity to enhance service offerings.
Client Transformation
His focus is on delivering impactful, end-to-end solutions that combine customer strategy and experience design with deep technology and engineering expertise.
Partnership Ecosystems
He actively builds partnerships with institutions, like Western Sydney University, to solve industry-specific challenges and deliver a positive impact for clients.

Media Appearances

UST Strengthens Presence in the Australian Market with Strategic Acquisition of Leading Consulting Firm Strativity Group. Featured in PR Newswire

See Now

Work History

7-2023
Managing Director, UST Aus/NZ at UST
9-2021 - 7-2023
Consulting Practice Leader at UST, Australia at UST
1-2021 - 9-2021
Director Consulting - Strategy Advisory at Cognizant
7-2016 - 12-2020
Associate Director, Digital Strategy, Cognizant Digital Business at Cognizant
7-2013 - 6-2016
Manager Consulting, Retail, CPG Domain & Supply Chain Consulting at Cognizant

Education

MBA from University of Technology Sydney
Bachelor of Engineering from Sri Venkateswara College of Engineering

More Information

Social Presence :

Prographics :

Exp : 14 Location : Melbourne, Victoria, Australia Job Level : Mid-senior Designation : Managing Director, UST Aus/NZ at UST
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Insights For Selling To Kumaran

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Tell them what ROI they can expect

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kumaran is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Kumaran

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Kumaran move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Kumaran take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Kumaran

Personality Compatibility


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