Kyla Kumar

Evaluator
DISC Type : csd

Vice President, Communications & Brand Strategy at University Health Network

Canada

Overview

Kyla has no verified overview

Personality Overview

Thorough Evaluator

Hard To Convince

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Kyla has no verified topics they care about

Media Appearances

Kyla has no verified media appearances

Work History

5-2023
Vice President, Communications & Brand Strategy at University Health Network
8-2019
Vice President, Marketing & Communications, Information Technology, Government Relations at YMCA of Hamilton|Burlington|Brantford
8-2012 - 8-2019
Regional Vice President, Marketing & Communications at YMCA of Hamilton|Burlington|Brantford, YMCA of Niagara & YMCA of Oakville
8-2006 - 8-2012
Public Affairs Lead at St. Joseph's Healthcare Hamilton
8-2003 - 8-2006
Media Relations Specialist at St. Joseph's Healthcare Hamilton

Education

2002 - 2003
Post Grad Certificate from Humber College
1998 - 2002
BA from McMaster University

More Information

Social Presence :

Prographics :

Exp : 22 Location : Canada Job Level : Senior Designation : Vice President, Communications & Brand Strategy at University Health Network
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Insights For Selling To Kyla

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Showcase your competitive superiority clearly when possible or address it at the minimum

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Kyla is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Kyla

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Kyla move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Kyla take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Kyla

Personality Compatibility


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