Lauren Magnas

Energizer
DISC Type : I

VP Product Marketing at Nielsen

Greenville-Spartanburg-Anderson, South Carolina Area, United States

Overview

Lauren has no verified overview

Personality Overview

Relationship Oriented

Enthusiastic

Informal

They are really good at seeing what the long-term impacts of their decisions could be.  They are friendly, approachable and love to make new connections. They are always positive and upbeat, so take their promises with a pinch of salt.

Topics They Care About

Lauren has no verified topics they care about

Media Appearances

Lauren has no verified media appearances

Work History

1-2016
VP Product Marketing at Nielsen
9-2012 - 1-2016
VP, Sales Manager at Nielsen
1-2010 - 9-2012
Account Executive at Nielsen
6-2007 - 1-2010
Client Service Manager at Claritas, a Nielsen Company
5-2005 - 6-2007
District Sales Manager at ADP

Education

2008 - 2012
MBA from Mercy University
2001 - 2005
BA from Assumption University

More Information

Social Presence :

Prographics :

Exp : 20 Location : Greenville-Spartanburg-Anderson, South Carolina Area, United States Job Level : Senior Designation : VP Product Marketing at Nielsen

Interested in

Sports

Varsity Crew Team Captain

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Insights For Selling To Lauren

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Talk about their team and how your product will help them do things better and easier
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t be excessively objective, be a storyteller
  • Avoid cutting into their flow
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Lauren is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Lauren

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Lauren move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Lauren take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Lauren

Personality Compatibility


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