Leonard Newman

Critic
DISC Type : C

Chief Technology Officer (CTO) at TekSynap

Springfield, Virginia, United States

Overview

Leonard has no verified overview

Personality Overview

Precise

Negotiator

Critic

They like to do things independently and don’t look for support from others.  They choose to analyze logically and value facts to emotions. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Leonard has no verified topics they care about

Media Appearances

Leonard has no verified media appearances

Work History

6-2025
Chief Technology Officer (CTO) at TekSynap
1-2022 - 6-2025
Director of Information Technology at TekSynap
5-2019 - 12-2021
Information Technology Services Manager at TekSynap
6-2016 - 6-2019
Server at Ruth's Chris Steak House
1-2016 - 6-2019
Driver at Uber

Education

Program Certificate from Harvard Business School Executive Education
2018 - 2018
Information Technology Systems Administration from My Computer Career

More Information

Social Presence :

Prographics :

Exp : 12 Location : Springfield, Virginia, United States Job Level : Leadership Designation : Chief Technology Officer (CTO) at TekSynap
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Insights For Selling To Leonard

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Don’t forget to mention how you compare to competition on both features and pricing
  • Be formal and objective, they will appreciate it more

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Leonard is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Leonard

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Leonard move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Leonard take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Leonard

Personality Compatibility


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