Louise Dehn

Critic
DISC Type : C

Brand Manager - Grenade Proteinbar at Mondelēz International

Copenhagen, Capital Region of Denmark, Denmark

Overview

Louise Dehn is a growth-focused Brand Manager at Mondelēz International, leading the Grenade protein bar brand in Denmark. Her expertise spans brand strategy, digital marketing, and sales leadership, complemented by an education in International Trade and Marketing. She has a proven record of launching and scaling brands in competitive markets.

Outside of her core marketing role, Louise shows a keen interest in corporate sustainability and creating high-performance team cultures. She is passionate about employee development and has experience leading and mentoring sales teams to success, particularly with younger generations.

She successfully turned the UK’s #1 protein bar into one of Denmarks best-selling protein brands in just two years.

Personality Overview

ROI Driven

Precise

Information Seeker

They prefer to analyze logically and value objective facts over emotions.  They like to take decisions independently and do not seek others' support often. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Brand Growth Strategy
Her current role focuses on building market-shaping brand strategies, media plans, and campaigns to drive growth, trial, and visibility for Grenade in Denmark.
Go-to-Market Strategy
Has direct experience advising brands on go-to-market strategy development from her time as a Sales Manager at a digital marketing agency.
Sales Leadership
Previously led and managed a sales team of 15-20 Gen Z representatives at Tryg, where she was responsible for recruitment and employee development.

Media Appearances

Louise has no verified media appearances

Work History

12-2023
Brand Manager - Grenade Proteinbar at Mondelēz International
2-2022 - 2-2024
Sales Manager - Digital Marketing Agency at We Are Era Nordics
2021 - 2022
Sales Manager / Partnerchef at Tryg
1-2020 - 8-2021
Key Account Manager at TVR MEDIA
8-2016 - 8-2020
Key Account Manager at Clear Channel Scandinavia

Education

2014 - 2016
International Handel og Marketing from Copenhagen Business Academy – EK
2011 - 2013
Logistikøkonom from Erhvervsakademi Sjælland

More Information

Social Presence :

Prographics :

Exp : 9 Location : Copenhagen, Capital Region of Denmark, Denmark Job Level : Middle Designation : Brand Manager - Grenade Proteinbar at Mondelēz International
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Insights For Selling To Louise

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Leverage facts and figures wherever possible; use percentages, numbers etc.

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Make extra effort to not seem pushy or confrontational
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Louise is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Louise

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Louise move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Louise take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Louise

Personality Compatibility


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