Marc Atwood

Energizer
DISC Type : I

Director Lead, UX Design at Ally

Charlotte, North Carolina, United States

Overview

Marc Atwood is a UX Director Lead at Ally with over 17 years of experience in user-centered design and more than a decade in management. He leads a large team to deliver best-in-class digital experiences for Allys customers and holds a BA from The Catholic University of America.

Colleagues consistently describe Marc as an empathetic, creative, strategic, and exceptionally supportive leader. He is recognized for empowering his team members and taking a genuine interest in their individual career goals and success.

Personality Overview

Believer

Enthusiastic

Imaginative

They are really good at seeing what the long-term impacts of their decisions could be.  They are friendly, approachable and love to make new connections. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

UX Team Leadership
He directly manages a team of over 20 UX professionals at Ally, with a total of more than 10 years of management experience.
User-Centered Design
His entire 17+ year career has focused on creating user-centered digital experiences for major companies like Ally, Wells Fargo, and Lowe's Home Improvement.
Digital Content Strategy
Previously held roles as Sr. Content Strategist at Wells Fargo and managed the web content and copywriting team at Belk.

Media Appearances

Marc has no verified media appearances

Work History

7-2023
Director Lead, UX Design at Ally
3-2020 - 7-2023
Director, UX Design at Ally
3-2014 - 3-2020
Sr. Content Strategist & Design Lead at Wells Fargo
7-2013 - 2-2014
Manager, Web Content Team, Digital Experience at Belk
9-2012 - 6-2013
User Experience Manager at Lowe's Home Improvement

Education

BA from The Catholic University of America

More Information

Social Presence :

Prographics :

Exp : 19 Location : Charlotte, North Carolina, United States Job Level : Mid-senior Designation : Director Lead, UX Design at Ally
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Insights For Selling To Marc

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Talk anecdotally about the customer experience that your product offers
  • Invite them for a lunch or a drink/coffee

DONT's

  • Don’t assume a yes just because they have not said no
  • Avoid cutting into their flow
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marc is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Marc

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Marc move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Marc take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Marc

Personality Compatibility


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