Marcio Pinheiro Ferreira

Questioner
DISC Type : c

Head de Inovação Digital e Arquitetura at credsystem

São Paulo, São Paulo, Brazil

Overview

Marcio Pinheiro Ferreira is the Head of Digital Innovation and Architecture at Credsystem, where he leads the companys technological and digital transformation. His expertise lies in modernizing legacy systems using cloud-native, microservices-based architecture. He holds an MBA from both FGV and FIAP, focusing on payments, retail, and technology.

Marcio presented Credsystems large-scale technology transformation project, which leverages low-code platforms, at the Mendix Transform event.

Personality Overview

Value Seeker

Cautious & Analytical

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Digital Transformation
He leads the project of rebuilding legacy systems onto a modern, cloud-native platform with a new, more resilient architecture at Credsystem.
Fostering Innovation
Leads initiatives like the "super(i)nova" hackathon to promote learning, new connections, and reinforce a strong innovation culture within his company.
Low-Code Platforms
Presented a major technology overhaul project at the Mendix Transform event, highlighting the successful use of low-code to rebuild core systems.

Media Appearances

Marcio has no verified media appearances

Work History

1-2022
Head de Inovação Digital e Arquitetura at credsystem
9-2018 - 12-2021
Head de Inovação at credsystem
8-2008 - 8-2018
Gerente de Sistemas at credsystem
1-2007 - 9-2008
Coordenador de Projetos at credsystem

Education

2012 - 2014
Master of Business Administration (MBA) from FGV - Fundação Getulio Vargas
2008 - 2009
MBA from FIAP

More Information

Social Presence :

Prographics :

Exp : 18 Location : São Paulo, São Paulo, Brazil Job Level : N/A Designation : Head de Inovação Digital e Arquitetura at credsystem
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Insights For Selling To Marcio

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marcio is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Marcio

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Marcio move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Marcio take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Marcio

Personality Compatibility


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