Maria Luiza Falcone

Questioner
DISC Type : c

Customer Success Analyst at Avenue Code

Matão, São Paulo, Brazil

Overview

Maria Luiza is a customer-focused professional with a background in international relations and innovation. She has experience bridging client needs with internal teams for U.S. accounts and has previously analyzed new technologies like IoT and automation for the agribusiness sector. Colleagues describe her as having strong communication skills and a strategic vision.

She is a vocal advocate for empowering women in technology, frequently sharing content and participating in initiatives like the Extraordinary Women in Tech (EWiT) global community. She is fluent in English, with proficiency in Spanish and French, reflecting her international background and interests.

She successfully transitioned her career from innovation in the agricultural sector to client success within the tech industry.

Personality Overview

Not Easily Convinced

Price-Sensitive

Systematic

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to fully evaluate every situation. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Women in Tech
Actively promotes and participates in initiatives like Extraordinary Women in Tech (EWiT) to connect and empower women in the technology field.
Customer Success
Her career is centered on the customer journey, from post-sales analysis to her current role as a Customer Success Analyst supporting U.S. accounts.
Agribusiness Innovation
Previously worked as an Innovation Analyst, researching and evaluating new technologies such as IoT, automation, and telematics for the agricultural industry.

Media Appearances

Maria has no verified media appearances

Work History

5-2025
Customer Success Analyst at Avenue Code
6-2024 - 5-2025
Innovation Analyst at Baldan Implementos Agrícolas
9-2023 - 7-2024
Analista Jornada do Cliente at Baldan Implementos Agrícolas
10-2022 - 9-2023
Analista de Pós-Vendas de Mercado Externo at Baldan Implementos Agrícolas
2-2022 - 10-2022
Analista de Exportaçao Junior at Alliage S/A.

Education

3-2025 - 12-2025
Master of Business Administration - MBA from Descomplica Faculdade Digital
2016 - 2019
Relações Internacionais from Universidade de Ribeirão Preto

More Information

Social Presence :

Prographics :

Exp : N/A Location : Matão, São Paulo, Brazil Job Level : N/A Designation : Customer Success Analyst at Avenue Code
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Insights For Selling To Maria Luiza

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product
  • Emphasise more on facts and measurable benefits

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Maria Luiza is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Maria Luiza

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Maria Luiza move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Maria Luiza take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Maria Luiza

Personality Compatibility


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