Marianna Bognar

Wildcard
DISC Type : sic

Head of Marketing, Whisky Portfolio - Diageo CEE (Central&Eastern Europe, Nordics, Benelux, Greece) at Diageo

Hungary

Overview

Marianna has no verified overview

Personality Overview

Requires Proof

ROI Driven

Friendly But Slow

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Marianna has no verified topics they care about

Media Appearances

Marianna has no verified media appearances

Work History

10-2025
Head of Marketing, Whisky Portfolio - Diageo CEE (Central&Eastern Europe, Nordics, Benelux, Greece) at Diageo
6-2023 - 10-2025
Head of Luxury, Europe Partner Markets at Diageo
7-2022 - 6-2023
Head of Marketing - Rum, Vodka, Tequila, Europe Partner Markets & MENA at Diageo
10-2018 - 12-2021
Head of Media & Digital Eastern Europe at Danone
2-2015 - 10-2018
Head of Brand & Trade Marketing Central Eastern Europe at Reckitt

Education

2006 - 2008
MSC from Copenhagen Business School
2003 - 2008
MSC from Corvinus University of Budapest

More Information

Social Presence :

Prographics :

Exp : 14 Location : Hungary Job Level : Mid-senior Designation : Head of Marketing, Whisky Portfolio - Diageo CEE (Central&Eastern Europe, Nordics, Benelux, Greece) at Diageo
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Insights For Selling To Marianna

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Ask them questions to understand their needs better while staying affable
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Avoid winging it with them particularly, answer a question only if you know the answer well
  • Don’t overhype the product/pitch, keep it measured
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marianna is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Marianna

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Marianna move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Marianna take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Marianna

Personality Compatibility


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