Marisa Kaufman

Questioner
DISC Type : c

Assistant Commissioner of Communications at NYC Administration for Children's Services

New York, New York, United States

Overview

Marisa has no verified overview

Personality Overview

Price-Sensitive

Value Seeker

Cautious & Analytical

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  It is quite likely of them to ask for pricing or other concessions. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Marisa has no verified topics they care about

Media Appearances

Marisa has no verified media appearances

Work History

7-2021
Assistant Commissioner of Communications at NYC Administration for Children's Services
4-2018 - 7-2021
Communications Director at NYC Administration for Children's Services
12-2013 - 4-2018
Deputy Communications Director at U.S. Senate Minority Leader Charles E. Schumer
8-2012 - 12-2013
Deputy NYC Press Secretary at U.S. Senator Charles E. Schumer
4-2011 - 8-2012
Deputy Regional Director at U.S. Senator Charles Schumer

Education

Bachelor of Science (B.S.) from Union College
Master of Public Administration (M.P.A.) from Baruch College

More Information

Social Presence :

Prographics :

Exp : 14 Location : New York, New York, United States Job Level : Junior Designation : Assistant Commissioner of Communications at NYC Administration for Children's Services
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Insights For Selling To Marisa

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Back up any claims with data and numbers
  • Tell them that you will come back if you don’t have a good answer for a question

DONT's

  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Marisa is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Marisa

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Marisa move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Marisa take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Marisa

Personality Compatibility


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