Mary Schertzer

Critic
DISC Type : C

Director, Retail Dining at University of California, Davis

Davis, California, United States

Overview

Mary Schertzer is the Director of Retail Dining at UC Davis, where she oversees 14 revenue units generating over $11 million in annual sales. A graduate of UCLA and The Culinary Institute of America, her expertise spans fine dining, corporate food service, and large-scale university operations, with a focus on budget management and strategic development.

Mary has built her career within the University of California system, having previously managed services at UC Riverside before her current role at UC Davis. Her professional interests show a strong connection to advancing foodservice within higher education environments and improving the campus experience through diverse culinary offerings.

Unique fact: Mary completed an externship at the world-renowned, Michelin 3-star restaurant, Eleven Madison Park.

Personality Overview

Critic

ROI Driven

Negotiator

Unless the value is proven by data, they are unlikely to value fancy features.  It is very likely that they will negotiate pricing or other important terms. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

University Dining Operations
Manages a portfolio of 14 dining locations at UC Davis and previously held a similar role at UC Riverside, indicating deep expertise in higher education foodservice.
Vendor Management
Her role involves managing third-party contract relationships, including a food truck program and multiple restaurant partners, highlighting a focus on strategic partnerships.
Value Chain Management
Recently obtained a specialization in Value Chain Management, signaling a current interest in optimizing supply chain and operational efficiency.

Media Appearances

Mary has no verified media appearances

Work History

9-2016
Director, Retail Dining at University of California, Davis
10-2014 - 1-2016
Manager at University of California, Riverside
2-2013 - 9-2014
Food Service Manager at Guckenheimer
7-2011 - 2-2013
Kitchen Manager at Hillstone Restaurant Group
6-2010 - 10-2010
Extern at Eleven Madison Park

Education

2009 - 2011
Associate from The Culinary Institute of America
2000 - 2005
Bachelor of Arts from UCLA

More Information

Social Presence :

Prographics :

Exp : 14 Location : Davis, California, United States Job Level : Mid-senior Designation : Director, Retail Dining at University of California, Davis
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Insights For Selling To Mary

During A Call Or A Meeting

DO's

  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Do not use very emotional or colorful language
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mary is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Mary

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Mary move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Mary take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Mary

Personality Compatibility


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