Matthew Trotter

Initiator
DISC Type : Di

Senior Vice President of Worldwide Sales at Teramind

Vancouver, British Columbia, Canada

Overview

Matthew is a visionary sales leader with over 25 years of experience in technology, specializing in data, AI, and cloud solutions. As SVP of Worldwide Sales at Teramind, he leads global client acquisition. Colleagues describe him as hard-working, kind, empathetic, and thoughtful, highlighting his expertise in delivering complex IT programs for large enterprises.

Outside of work, Matthew is passionate about the outdoors and is an avid mountain biker, having previously served as a high-performance training coach for the sport. He is also committed to his community, serving as a board member for the Kootenay Adaptive Sport Association, which promotes inclusion through physical activity.

Unique fact: A recommendation on his profile describes him as "the real life version of Dos Equis Most Interesting Man in the World. "

Personality Overview

Impact-Oriented

Conviction Driven

Friendly Challenger

They usually prefer to drive the conversation.  They respond well to objective pitches but also attach some value to relationships. They measure a product on its merit but can be influenced by strong testimonials.

Topics They Care About

Insider Threat Prevention
His company, Teramind, specializes in user behavior analytics to prevent insider threats, a topic he discusses at major industry conferences like RSA.
Sales Frameworks
He co-founded Signal Led Sales, a framework designed to help sales teams navigate the modern digital buyer journey and improve their effectiveness.
AI in the Workplace
He is focused on leveraging AI and machine learning for workforce intelligence, a core component of his company's product offering and strategy.

Media Appearances

Matthew Trotter - Teramind. Featured in Teramind (official website)

See Now

Work History

10-2025
Senior Vice President of Worldwide Sales at Teramind
8-2024 - 10-2025
Vice President of Sales at Teramind
2-2024 - 8-2024
Head of Sales Enablement at Teramind
11-2023
Co-Founder at Signal Led Sales
1-2023
Board of Directors at Kootenay Adaptive Sport Association

Education

9-1998 - 6-1999
Systems Analyst from CDI College

More Information

Social Presence :

Prographics :

Exp : 23 Location : Vancouver, British Columbia, Canada Job Level : Leadership Designation : Senior Vice President of Worldwide Sales at Teramind
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Insights For Selling To Matthew

During A Call Or A Meeting

DO's

  • Look like someone who is on top of their game
  • Acknowledge their status and position during the conversation
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t keep repeating the same information, it could make them impatient
  • Avoid focusing only on the product or its ROI, keep building trust subtly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Matthew is

  • Belief in the value of the product, relationship and a sense of accomplishment matter the most.
  • Will you ever get a clear answer from Matthew

  • They are not shy of saying no if they do not develop trust in your product.

Insights For Deal Planning

    How fast (or slow) will Matthew move?

  • If they develop confidence in your product and you, then they can make fast decisions.
  • Can Matthew take some risk or not?

  • If necessary, they have the ability to take risky decisions.

You And Matthew

Personality Compatibility


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