Megan Bickford

Trailblazer
DISC Type : ID

Sr Director, Campaigns, ABM & Customer Marketing at Cyera

Arlington, Virginia, United States

Overview

Megan has no verified overview

Personality Overview

Informal

Values Relationships

Persuasive

They are more likely to be open to unproven but exciting technologies.  They like to keep things under control. They respond better to a combination of speed and relationship.

Topics They Care About

Megan has no verified topics they care about

Media Appearances

Megan has no verified media appearances

Work History

2-2025
Sr Director, Campaigns, ABM & Customer Marketing at Cyera
10-2023
Head of Demand Generation at Cyera
3-2022 - 8-2023
Director of Demand Generation at DoControl
3-2020 - 3-2022
Director of Demand Generation at Cognyte
3-2018 - 3-2020
Sr. Manager, Demand Generation at Cognizant

Education

2011 - 2015
Bachelor of Science (B.S.) from Virginia Tech

More Information

Social Presence :

Prographics :

Exp : 8 Location : Arlington, Virginia, United States Job Level : Senior Designation : Sr Director, Campaigns, ABM & Customer Marketing at Cyera
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Insights For Selling To Megan

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Display high self-confidence and expect them to have a strong personality.

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Do not look like someone who doesn’t know what they are talking about
  • Don't make any commitments that you might not be able to fulfill

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Megan is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Megan

  • If they are not convinced, they will say no albeit in a friendly manner.


Insights For Deal Planning

    How fast (or slow) will Megan move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Megan take some risk or not?

  • They can take risks if necessary.

You And Megan

Personality Compatibility


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