Melissa Cook

Energizer
DISC Type : I

Vice President - Marketing & Sales, Moz Group SMB Communications at Ziff Davis

United States

Overview

Melissa has no verified overview

Personality Overview

Believer

Big Picture Person

Imaginative

They excel at seeing the bigger picture, and the long-term impact of their decisions.  They are naturally enthusiastic, so take their promise with a pinch of salt. They are not always early adopters but can be pursuaded by leveraging strong relationships.

Topics They Care About

Melissa has no verified topics they care about

Media Appearances

Melissa has no verified media appearances

Work History

8-2021
Vice President - Marketing & Sales, Moz Group SMB Communications at Ziff Davis
1-2020 - 8-2021
Director at Fortune
2-2019 - 1-2020
Brand Strategy at Meredith Corporation
8-2011 - 9-2016
Senior Marketing Manager at Time Inc.
10-2010 - 6-2012
Intern for Judge Elizabeth Stong at U.S. Bankruptcy Court, Eastern District of NY

Education

Bachelor of Science (B.S.) from Washington and Lee University
JD from Brooklyn Law School

More Information

Social Presence :

Prographics :

Exp : 17 Location : United States Job Level : Senior Designation : Vice President - Marketing & Sales, Moz Group SMB Communications at Ziff Davis
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Insights For Selling To Melissa

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Talk anecdotally about the customer experience that your product offers
  • Talk about their team and how your product will help them do things better and easier

DONT's

  • Don’t assume a yes just because they have not said no
  • Avoid overloading them with too much detail
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Melissa is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Melissa

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Melissa move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Melissa take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Melissa

Personality Compatibility


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