Melissa Lewis-Brown

Evaluator
DISC Type : sdc

Head of Research Data Strategy at Cancer Research UK (CRUK)

Greater London, England, United Kingdom

Overview

Melissa has no verified overview

Personality Overview

Fast But Analytical

Hard To Convince

Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

Melissa has no verified topics they care about

Media Appearances

Melissa has no verified media appearances

Work History

10-2021
Head of Research Data Strategy at Cancer Research UK (CRUK)
11-2020 - 10-2021
Chief Science Strategy Officer at Health Data Research UK
11-2018 - 10-2020
Science Manager at Health Data Research UK
8-2012 - 3-2018
Biomedical Grants Manager at The Academy of Medical Sciences
6-2011 - 8-2012
Science Portfolio Adviser at Wellcome Trust

Education

Doctor of Philosophy (PhD) from University of Nottingham
Bachelor of Science (BSc) from University of Bristol

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater London, England, United Kingdom Job Level : Mid-senior Designation : Head of Research Data Strategy at Cancer Research UK (CRUK)
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Insights For Selling To Melissa

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples
  • Be prepared for comments or questions that are critical of your product or your claims
  • Showcase how you can impact results but also make sure that you share detailed information too

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Melissa is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Melissa

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Melissa move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Melissa take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Melissa

Personality Compatibility


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