Michael Ord in

Michael Ord

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VP Sales Performance at Ideagen
📍 London, England, United Kingdom

Michael Ord is the VP of Sales Performance at Ideagen, focused on deploying generative AI across the global go-to-market organization to boost conversion and velocity. An experienced SaaS sales leader, he has a background from The London School of Economics and is described by colleagues as strategic, innovative, and an outstanding leader.

Outside of his professional life, Michael prioritizes his family, traveling, and walking his dog. He is a proponent of continuous learning and recently took a holiday to Italy, reflecting on his work and new role while away.

After selling Gen-AI solutions to hundreds of enterprise customers, he has now taken on the challenge of leading a deployment himself.

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Current Role
VP Sales Performance
Location
London, England, United Kingdom
Personality Overview

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Priorities

Topics Michael cares about

GTM AI Deployment
His current role involves deploying generative AI use cases across Ideagen's global sales, customer success, and marketing teams to improve performance.
SaaS Sales Leadership
He has a long track record of leading and scaling sales teams at fast-growing tech companies like ContractPodAi, consistently driving results and team growth.
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Career

Work history

5-2025
VP Sales Performance
Ideagen
1-2025 - 5-2025
Global VP, Account Management
ContractPodAi
5-2024 - 1-2025
Vice President of Sales - Europe
ContractPodAi
1-2023 - 5-2024
Regional Vice President of Sales
ContractPodAi
3-2022 - 2-2023
Sales Director
ContractPodAi
In the press

Media appearances

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Education
2015 - 2015
Executive Summer School
The London School of Economics and Political Science (LSE)
2018 - 2019
Barclays Scale Up UK Programme
Cambridge Judge Business School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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