Nadia Skou in

Nadia Skou

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Director, head of Brand & Marketing at Telenor
📍 Copenhagen, Capital Region of Denmark, Denmark

Nadia Skou is the Director and Head of Brand & Marketing at Telenor, where she has built her career through various marketing roles. Educated at Copenhagen Business School, she focuses on creating memorable, story-driven advertising universes and purpose-led campaigns that resonate with the Danish public.

She champions a "Tight-Loose-Tight" leadership framework, emphasizing a common language and structure for management within her teams to foster autonomy and clarity. Nadia is passionate about building brands that take social responsibility, particularly in the digital space.

Nadia recently spearheaded a major campaign on digital safety featuring Denmarks former prime minister, Helle Thorning-Schmidt, to promote responsible online sharing.

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Experience
18 Years
Current Role
Director, head of Brand & Marketing
Job Level
Mid-senior
Location
Copenhagen, Capital Region of Denmark, Denmark
Personality Overview

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Priorities

Topics Nadia cares about

Digital Safety
Leads campaigns like "Spurgt? " to educate Danes on safe and responsible online behavior, emphasizing the importance of consent before sharing images.
Brand Storytelling
Focuses on creating advertising universes, like Telenor's 'Bedste', that build strong brand values and tell memorable stories rather than just selling products.
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Career

Work history

3-2024
Director, head of Brand & Marketing
Telenor
1-2021 - 3-2024
Head of Marketing & Online
Telenor
2-2020 - 1-2021
Head of Media and Digital Marcom
Telenor
1-2019 - 2-2020
Digital Campaign Manager
Telenor
1-2015 - 2-2019
Digital Consultant
Telenor
In the press

Media appearances

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Education
2008 - 2010
cand. merc. økonomisk markedsføring (EMF)
Copenhagen Business School
2006 - 2008
Bachelor's degree - HA Almen erhversøkonomi
Syddansk Universitet - University of Southern Denmark
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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