Natalie Zumino

Inquirer
DISC Type : dc

VP of Customer Success at Axios HQ

Austin, Texas, United States

Overview

Natalie Zumino is the VP of Customer Success at Axios HQ, with previous leadership roles at Canva and Microsoft. A people-first leader and public speaker on AI in CX, she holds an MBA from Duke Universitys Fuqua School of Business and champions building high-trust, collaborative teams.

Outside of work, Natalie is a married mother of three young children. She prioritizes personal wellness, incorporating journaling and workouts into her routine to stay energized, and values strong communication and teamwork in her family life to balance a busy schedule.

She has participated in panel discussions about investing in Web3, blockchain, and the Metaverse.

Personality Overview

Judgemental

Demanding

Hard To Convince

They can be nudged to make faster decisions by offering what they value.  They focus on objectivity in a pitch and pay little attention to bells and whistles. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

AI in Customer Success
Has recently spoken on panels and webinars about how AI is evolving customer support from reactive triage to proactive, personalized enablement.
People-First Leadership
Focuses on ensuring her team feels seen, heard, and cared for, believing that fostering a sense of belonging and trust is the foundation for open collaboration.
Working Parent Balance
As a mother of three, she has shared her personal strategies for thriving as a working parent, emphasizing teamwork at home and giving oneself grace.

Media Appearances

Natalie has no verified media appearances

Work History

10-2025
VP of Customer Success at Axios HQ
8-2022 - 9-2025
Head of Customer Success, Americas at Canva
10-2021 - 8-2022
Sr. Director, Customer Success at WP Engine
4-2019 - 10-2021
Director of Customer Success at WP Engine
7-2018 - 4-2019
Sr. Manager, Customer Success at WP Engine

Education

Master of Business Administration from Duke University - The Fuqua School of Business
French Studies from The Alliance Française, Paris Ile-de-France

More Information

Social Presence :

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Exp : 11 Location : Austin, Texas, United States Job Level : Senior Designation : VP of Customer Success at Axios HQ
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Insights For Selling To Natalie

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Stress on the business value that your product offers
  • Make sure that they have the necessary authority, they could present false stature sometimes

DONT's

  • Avoid repeating yourself or making generalizations
  • Refrain from asking too many questions
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Natalie is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Natalie

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Natalie move?

  • Their decision making speed is somewhere in the middle.
  • Can Natalie take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Natalie

Personality Compatibility


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