Nicole Chang

Observer
DISC Type : ic

Client Delivery Associate Director at 2X

Penang, Malaysia

Overview

Nicole Chang is the Client Delivery Associate Director at 2X, bringing over 10 years of expertise in advertising, brand management, and B2B marketing. Described by colleagues as passionate and creative, she holds a Bachelors degree from the University of Southern Queensland and recently earned a certification in Account-Based Marketing.

She has a professional interest in major consumer brands and electronics, including companies like Unilever and Sony Electronics. Nicole thrives in fast-paced environments, enjoys working independently, and has a keen skill for problem-solving and improving communications for clients.

A key achievement in her career was winning the Gold Award for Excellence in Event Marketing at the Marketing Excellence Awards 2020 while at her previous company.

Personality Overview

Curious

Assertive

Example Seeker

They ask a lot of questions and rely heavily on information and collaterals.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing. They are generally good communicators and can be hard to convince.

Topics They Care About

B2B Marketing Campaigns
Currently oversees and helps execute successful B2B marketing campaigns for various channels, industries, and target audiences to drive measurable impact for clients.
Account-Based Marketing
Recently obtained an ABM Foundations certification from Demandbase, indicating a strong current interest and professional development in this specialized marketing strategy.
Event Marketing
Previously led a multi-national team in event marketing, managing branding, communication, and lead generation. Her work led to a significant industry award in 2020.

Media Appearances

Nicole has no verified media appearances

Work History

12-2024
Client Delivery Associate Director at 2X
8-2022 - 11-2024
Client Delivery Manager at 2X
12-2021 - 7-2022
Marketing Manager (Malaysia) at Exabytes Network Sdn Bhd
10-2020 - 11-2021
Event Marketing Manager at Exabytes Network Sdn Bhd
11-2019 - 10-2020
Assistant Event Marketing Manager at Exabytes Network Sdn Bhd

Education

2011 - 2014
Bachelor's degree from University of Southern Queensland

More Information

Social Presence :

Prographics :

Exp : 5 Location : Penang, Malaysia Job Level : Mid-senior Designation : Client Delivery Associate Director at 2X
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Insights For Selling To Nicole

During A Call Or A Meeting

DO's

  • Help them understand the risk aspect fully while inspiring confidence
  • Be prepared for a lot of questions, answer them objectively
  • Persuade objectively how your product will help them achieve their goals

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nicole is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Nicole

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Nicole move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Nicole take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Nicole

Personality Compatibility


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