Olena Kishkina in

Olena Kishkina

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Brand Director, Next Generation Products at Scandinavian Tobacco Group
📍 Copenhagen, Capital Region of Denmark, Denmark

Olena is the Director of Global Brand Management for Next Generation Products at Scandinavian Tobacco Group, specializing in MedTech and FMCG. She excels at developing brand strategies and plans with high commercial impact and has experience as a sparring partner for senior leadership on group strategy.

Her professional passion is building next-generation products that deliver modern, reduced-risk enjoyment rituals.

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Experience
16 Years
Current Role
Brand Director, Next Generation Products
Job Level
Mid-senior
Location
Copenhagen, Capital Region of Denmark, Denmark
Personality Overview

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Priorities

Topics Olena cares about

Next-Gen Products
She leads the global brand team for Scandinavian Tobacco Group's Next Generation Products (NGP) and is actively growing her team in this division.
Global Brand Strategy
Her career focuses on driving brand strategy, managing brand portfolios, and executing campaigns with high commercial impact across international markets.
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Career

Work history

5-2024
Brand Director, Next Generation Products
Scandinavian Tobacco Group
3-2022 - 4-2024
Brand Projects Director
Demant
3-2021 - 3-2022
Senior Group Strategy Manager
Scandinavian Tobacco Group
1-2020 - 3-2021
International Marketing Excellence Manager
Scandinavian Tobacco Group
1-2019 - 1-2020
International Senior Brand Manager Value for Money brands and Strategic projects
Scandinavian Tobacco Group
In the press

Media appearances

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Education
2003 - 2007
BA Economics
Moldova State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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