Patrick Whitner

Critic
DISC Type : C

Growth & Brand Advisor at Self-employed

Bradenton, Florida, United States

Overview

Patrick is a growth-focused operator with experience in consumer brands and real estate investing. He founded a probiotic beverage brand, Sunny Culture, and scaled it to national distribution in Whole Foods and Kroger, achieving over $2 million in revenue. He holds a Bachelors degree from New York University.

Outside of work, Patrick is a decorated former collegiate tennis player with a deep passion for the sport. Having trained at IMG Academy and played for NYU, he continues to follow tennis legends and draws inspiration from figures like his childhood hero, Andre Agassi.

As a freshman at NYU, he won both the singles and doubles titles at the ITA Northeast Regional Championships.

Personality Overview

ROI Driven

Objective Thinker

Precise

They choose to analyze logically and value facts to emotions.  They are quite likely to negotiate on pricing or other key terms. They like to do things independently and don’t look for support from others.

Topics They Care About

CPG Brand Building
He founded and scaled a beverage brand from his family's kitchen to national retailers. He actively follows and connects with other leaders in the CPG space.
Growth Strategy
Identifies himself as a growth strategist and is seeking executive roles like Head of Growth. His experience spans brand development, real estate investments, and capital markets.
Competitive Tennis
A decorated former collegiate tennis player for NYU and an alumnus of IMG Academy. He is passionate about the sport and its influential figures.

Media Appearances

Patrick has no verified media appearances

Work History

7-2024
Growth & Brand Advisor at Self-employed
6-2014
Vice President at WhitnerCRE
7-2017 - 6-2024
Founder at Sunny Culture
1-2013 - 12-2014
Capital Markets Associate at Newmark
9-2012 - 12-2012
Capital Group Intern at Newmark

Education

2008 - 2012
Bachelor's degree from New York University
2002 - 2008
Education details unavailable from IMG Academy

More Information

Social Presence :

Prographics :

Exp : 13 Location : Bradenton, Florida, United States Job Level : Senior Designation : Growth & Brand Advisor at Self-employed
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Insights For Selling To Patrick

During A Call Or A Meeting

DO's

  • Tell them what ROI they can expect
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Make extra effort to not seem pushy or confrontational
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Patrick is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Patrick

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Patrick move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Patrick take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Patrick

Personality Compatibility


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