Paul Budd in

Paul Budd

Login to view DISC.
Head of Group Brand at Just Group plc
📍 Surbiton, England, United Kingdom

Paul is a decisive brand and marketing leader with over 15 years of international experience, currently serving as the Head of Group Brand at Just Group plc. His expertise spans financial services, sports analytics, and private equity consulting. Colleagues describe him as a collaborative, determined, and inspiring leader.

Outside of his corporate roles, Paul has a clear passion for the intersection of sports and business. He co-founded a sports consulting firm and was the Chief Marketing Officer for a leading Italian sports analytics SaaS platform focused on professional football, demonstrating a deep professional and personal interest in the field.

He recently spoke at an international conference in Vienna about using AI to shape the future of customer and brand experience.

Read the full overview →
Experience
2 Years
Current Role
Head of Group Brand
Job Level
Mid-senior
Location
Surbiton, England, United Kingdom
Personality Overview

How Paul shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Paul cares about

Brand Differentiation
His focus is on reframing categories through meaningful differentiation, a concept central to his current role and professional headline.
AI in Customer Experience
He is a public speaker on this topic, recently presenting at the ITIC conference on the opportunities and risks of AI for brand experience.
+5 more topics Login to view topics
Career

Work history

11-2025
Head of Group Brand
Just Group plc
1-2023 - 12-2025
Co-founder and Director
PG Sports Consulting Ltd.
2-2023 - 9-2023
Chief Marketing Officer
Kama.Sport
1-2022 - 2-2023
Head of Brand and Customer Experience Consulting
Palladium Digital
12-2020 - 12-2021
Director and Owner
Budd Marketing Consulting
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2004 - 2008
BA International Business Studies with Spanish
University of Plymouth
2010 - 2010
Cert DigM
The Institute of Direct and Digital Marketing
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

Other Just Group plc Employees

Explore more public profiles from related professionals.

Simon Ahiman
Simon Ahiman
Head of Retail Operational Excellence and Support
Just Group plc
 Tristan Jackson
Tristan Jackson
Head of Financial Systems
Just Group plc
 Laura Pertile
Laura Pertile
Director of DB Operations
Just Group plc
 Mike Whiteman
Mike Whiteman
Head of Continuous Improvement - Finance
Just Group plc

More profiles

Discover additional public profiles from our index.

Sean Harris
Sean Harris
Managing Editor
Family Destinations Guide
 Simi Wilhelm Shah
Simi Wilhelm Shah
Director, Innovation and Growth
City of London Corporation
 Daniel Gibson
Daniel Gibson
Head of collaborations
Cell and Gene Therapy Catapult
 Sarah Brockbank
Sarah Brockbank
Strategy Leader-Complex Medicines
Medicines Discovery Catapult
Unlock the full playbookSee exactly how to sell to Paul. Free, 10 seconds.