Peng Jia

Inquisitor
DISC Type : Ic

Director, Data Science at Nielsen

Princeton, New Jersey, United States

Overview

Peng has no verified overview

Personality Overview

Assertive

Curious

Value Driven

They are generally strong communicators and are not easy to convince.  They ask a lot of questions and rely heavily on information and collaterals. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Peng has no verified topics they care about

Media Appearances

Peng has no verified media appearances

Work History

5-2017
Director, Data Science at Nielsen
9-2012 - 4-2017
VP, Entertainment Research at Nielsen
3-2009 - 9-2012
Director - Entertainment and Quantitative Research at Nielsen
4-2005 - 3-2009
Associate Director - Quantitative Research at IAG Research
3-2004 - 4-2005
Sr. Quantitative Analyst at IAG Research

Education

2000 - 2002
Master of Science (MSc) from Carnegie Mellon University
Bachelor of Engineering (BE) from Beijing Jiaotong University

More Information

Social Presence :

Prographics :

Exp : 23 Location : Princeton, New Jersey, United States Job Level : Mid-senior Designation : Director, Data Science at Nielsen
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Insights For Selling To Peng

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Ask them questions to understand their needs better while staying affable
  • Help them realize that there is no personal risk in making this decision

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Peng is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Peng

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Peng move?

  • They like to analyze well and can take their time to reach any decisions.
  • Can Peng take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Peng

Personality Compatibility


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