Peter Franklin in

Peter Franklin

Questioner · DISC type c
Chief Financial Officer at QA Ltd
📍 London, England, United Kingdom

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
26 Years
Current Role
Chief Financial Officer
Job Level
Leadership
Location
London, England, United Kingdom
Personality Overview

How Peter shows up

Value Seeker
Price-Sensitive
Cautious & Analytical

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Priorities

Topics Peter cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

6-2025
Chief Financial Officer
QA Ltd
1-2024 - 6-2025
Chief Financial Officer
Freshwave
10-2016 - 2-2024
CFO / VP Finance, Aviation
Inmarsat
6-2015 - 4-2016
Group Financial Controller
CPA Global
8-2012 - 1-2015
Divisional Finance Director
Capita
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1998 - 2001
ACA
ICAEW
1994 - 1998
LLB (Hons)
The University of Edinburgh
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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