Pierre Boulanger in

Pierre Boulanger

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Head of CRO at EPAM Systems
📍 Dubai, United Arab Emirates

Pierre is a Conversion Rate Optimization (CRO) expert with 10 years of experience, currently serving as the Head of CRO at EPAM Systems and founder of GenerationGrowth. io. He specializes in A/B testing and data-driven growth strategies to boost revenue. Colleagues describe him as a proactive, versatile, and fast learner.

Outside of his direct professional work, Pierre appears to be a dedicated reader, drawing life lessons from books like "Rich Dad Poor Dad" and applying their concepts beyond finance. He shows a keen interest in continuous learning, following thought leaders like Harvard Business Review to stay sharp.

Unique fact: Pierre was a finalist and winner of the BudgetMasters competition organized by MasterCard.

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Experience
6 Years
Current Role
Head of CRO
Job Level
Mid-senior
Location
Dubai, United Arab Emirates
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Pierre cares about

Conversion Rate Optimization
As a CRO expert, he focuses on improving user experience and reducing friction to achieve an average conversion rate increase of over 20% for clients.
Growth Hacking
He trains entrepreneurs on the growth hacking mindset and uses experimentation and data-driven frameworks to ensure high-impact, measurable improvements for companies.
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Career

Work history

4-2023
Head of CRO
EPAM Systems
8-2019
Founder
Generation Growth
12-2020 - 4-2023
Senior Growth Marketing Manager
Emakina
3-2020 - 11-2020
Growth Marketing Trainer/Speaker
StartLAB.BRUSSELS
8-2019 - 4-2020
Senior Growth Marketing Strategist
CodeControl
In the press

Media appearances

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Education
10-2018 - 5-2019
6-Months Advanced Growth Hacking Traineeship
Growth Tribe
2015 - 2015
Full Stack Web Development Coding Bootcamp
Le Wagon
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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