Pratap Sharma

Critic
DISC Type : C

Sr. Growth Marketing Manager at Zenskar

United States

Overview

Pratap Sharma is a B2B demand generation marketer at Zenskar, focused on driving pipeline growth for SaaS companies. With 10 years of experience, he specializes in full-funnel campaigns targeting finance leaders and holds an Account-Based Experience (ABX) certification. Colleagues describe him as a valuable team player.

While at Airmeet, he improved the conversion rate by 35%, demonstrating a strong ability to generate tangible results from marketing spend.

Personality Overview

Negotiator

Precise

Objective Thinker

They enjoy working alone and do not rely on others very often.  It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Pipeline Growth
His professional headline and experience are centered around turning marketing activities directly into measurable revenue and pipeline growth for SaaS companies.
Account-Based Marketing
He runs ABM campaigns and recently earned his Account-Based Experience (ABX) Certification from Demandbase, a topic he is actively upskilling in.
B2B SaaS Marketing
His entire career, including roles at Zenskar and Airmeet, has been focused on demand generation specifically within the B2B SaaS industry.

Media Appearances

Pratap has no verified media appearances

Work History

6-2025
Sr. Growth Marketing Manager at Zenskar
10-2023 - 6-2025
Senior Demand Generation Manager at Aviso AI
2-2023 - 10-2023
Senior Demand Generation Manager at Airmeet
11-2021 - 3-2023
Lead - Performance Marketing at Airmeet
11-2019 - 8-2021
Sr. Digital Marketing Analyst at BYJU'S (Think & Learn Pvt. Ltd.)

Education

2012 - 2015
Bachelor of Commerce (BCom) from SMSG Jain College
2012 - 2015
Bachelor of Commerce (B.Com.) from Bangalore University

More Information

Social Presence :

Prographics :

Exp : 7 Location : United States Job Level : Middle Designation : Sr. Growth Marketing Manager at Zenskar
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Insights For Selling To Pratap

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pratap is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Pratap

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Pratap move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Pratap take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Pratap

Personality Compatibility


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