Rachel Durante

Collaborator
DISC Type : is

Senior Art Director at Fingerpaint Group

New York City Metropolitan Area, United States

Overview

Rachel Durante is a Senior Art Director at Fingerpaint with extensive experience in the healthcare advertising industry, having previously held roles at Evoke Create and McCann Health. A 2013 graduate of Monmouth University, she has progressively advanced her career in art direction.

Outside of her advertising career, Rachel is a practicing artist specializing in silk screen and acrylic/oil painting. Her work explores themes of authenticity and self-expression, and she was recently featured in 201 Magazines annual Arts Issue for her latest collection.

Her art collection, "Life in Plastic, " is inspired by vintage Barbie dolls.

Personality Overview

Consensus Builder

Fair-minded

Good Listener

Scenarios where both sides can come out as winners appeal to them greatly.  They are more likely to opt for solutions that are proven in the market. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are.

Topics They Care About

Healthcare Advertising
Her career is centered in the health advertising space, with roles at Fingerpaint, Evoke Create, and McCann Health.
Fine Art
She is a featured artist working with silk screen and acrylic/oil paints, indicating a deep passion for creating art outside of her professional role.
Pop Culture Art
Her recent collection, "Life in Plastic, " draws inspiration from vintage Barbie dolls, showing an interest in the intersection of pop culture and art.

Media Appearances

Rachel has no verified media appearances

Work History

4-2024
Senior Art Director at Fingerpaint Group
7-2022 - 4-2024
Senior Art Director at Evoke Create
2-2021 - 7-2022
Art Director at Evoke Create
1-2020 - 2-2021
Art Director at McCann Health
2019 - 1-2020
Associate Art Director at McCann Health

Education

2009 - 2013
Education details unavailable from Monmouth University

More Information

Social Presence :

Prographics :

Exp : 9 Location : New York City Metropolitan Area, United States Job Level : Senior Designation : Senior Art Director at Fingerpaint Group
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Insights For Selling To Rachel

During A Call Or A Meeting

DO's

  • When asking them questions, sound relatable and informal
  • Use testimonials, case studies to show them why it is a low-risk, high-value decision
  • Use phrases like ‘trust me when’, ‘your team will love’ etc.

DONT's

  • Don’t ask too many questions that sound too dry and objective
  • Don’t sound very transactional
  • Don’t push them to make decisions very fast, let them take their time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rachel is

  • Relationship and rapport play a major role, followed by low risk and the presence of proof points.
  • Will you ever get a clear answer from Rachel

  • They are diplomatic when the need arises; they hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Rachel move?

  • They can take their time to reach decisions, even while they stay engaged and friendly.
  • Can Rachel take some risk or not?

  • They are unlikely to take many risks.

You And Rachel

Personality Compatibility


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