Rainer Sternecker

Critic
DISC Type : C

Director of Solution Engineering at Exasol

Austria

Overview

Rainer Sternecker is the Director of Solution Engineering at Exasol, where he leads teams in driving customer success through technical excellence, cloud adoption, and high-performance analytics solutions. He has an extensive background in data management and pre-sales architecture, previously holding leadership roles at SAS. Rainer holds a Masters Degree from Technische Universität Wien.

He has a keen interest in the practical business applications of emerging technologies. His thought leadership extends to topics like the future of generative AI, data management trends, the Internet of Things, and digital twin technology, often participating in industry discussions and interviews.

He is promoting the upcoming Exasol Xperience 2026, which will feature a keynote titled "Beyond the AI Hype: Is the Bubble about to Burst? "

Personality Overview

Objective Thinker

Negotiator

Precise

Unless the value is proven by data, they are unlikely to value fancy features.  They like to take decisions independently and do not seek others' support often. They prefer to analyze logically and value objective facts over emotions.

Topics They Care About

High-Performance Analytics
Drives customer success with what his company calls "the world’s fastest database, " and shares content on Exasol's superior performance benchmarks.
Cloud Adoption
Leads teams of cloud architects and engineers, focusing on developing high-availability, cloud-native analytics architectures for enterprise customers.
AI Business Impact
Participates in interviews and promotes discussions on the practical limits and quality assurance needed for generative AI in business contexts.

Media Appearances

Rainer has no verified media appearances

Work History

9-2025
Director of Solution Engineering at Exasol
1-2020 - 8-2025
Pre-Sales Manager at SAS - Platform Architecture & Cloud Services Germany, Austria, Switzerland at SAS Institute GmbH
10-2012 - 12-2019
Principal Pre-Sales Solutions Architect at SAS Institute GmbH
1-2008 - 9-2012
Senior Consultant Business Intelligence at Vector SW DV GmbH

Education

2001 - 2007
Master’s Degree from Technische Universität Wien

More Information

Social Presence :

Prographics :

Exp : 17 Location : Austria Job Level : Mid-senior Designation : Director of Solution Engineering at Exasol
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Insights For Selling To Rainer

During A Call Or A Meeting

DO's

  • Be ready for penetrating questions and critical examination of your pitch
  • Tell them what ROI they can expect
  • Be ready to answer many clarity-seeking questions and requests for information

DONT's

  • Don’t try too hard to build a relationship with them
  • Don’t rush them till they have clearly gotten all the necessary information
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rainer is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Rainer

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Rainer move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Rainer take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Rainer

Personality Compatibility


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